He started his own boutique studio back in 2002. Lived in Libya, worked in Warsaw, now Executive Creative Director at Wunderman Dubai. In his 15 years carrier he managed to work for almost every kind of industry. As he is bald he feels very comfortable juding hair products campaigns. Awarded in Cannes, Dubai Lynx, Epica, and Effies. Jury member of awards ranging from Cannes Lions to Effies.