Shradha is a 21st century cultural nomad, professionally known as a creative strategist. She is diversely experienced, award winning, digital native, who has done extensive work in defining a clear role for creativity in addressing marketing challenges.

With over 11 years of experience working in multiple markets, she has helped lay a strong foundation for her clients in North America, India and South East Asia.

Her expertize spans brand positioning, new launches, brand extension and sustainability initiatives. Shradha has worked with some of the world’s most iconic brands such as Sony Mobiles, Microsoft, IBM, BMW, as well as conglomerates such as Reckitt Benckiser and GSK.